Brand Activation Manager (m/f/d) - Focus on brand awareness
Location: Neuhausen ob Eck (hybrid possible)
Start: immediately
Type: full-time
Your mission:
You live and think brand. As Brand Activation Manager at LiveFresh you are responsible for bringing our brand to life - through creative, data-based and attention-grabbing campaigns. Your goal: Everyone should not only know LiveFresh, but feel it.
What you do:
- Development & implementation of advertising campaigns that specifically contribute to brand awareness (e.g. pop-up stores, sampling campaigns, events, OOH, fitness cooperations)
- Campaign planning from A-Z: idea, budgeting, timing, implementation and success analysis
- Collaboration with PR, event and media agencies
- Close coordination with our performance, social and creative team
- Identification of trends & new channels to make LiveFresh visible
- Market and competition monitoring in the area of brand awareness
- Establishing cooperations with gyms, influencers, spas or events
What you bring with you:
- Experience in brand activation, event marketing or brand communication
- Creative flair + doer mentality: you want things to happen
- Strong project management skills and organizational talent
- Brand understanding and a good feel for our target groups (fitness, health, women 25-45 etc.)
- Experience in dealing with budgets, timings, agencies and service providers
- Independent way of working, but also a team player
What you can expect at LiveFresh:
- A fast-growing startup with a strong brand and mission: to accompany people on their way to a healthier self
- Direct influence on the brand image and growth of LiveFresh
- Flat hierarchies, short decision-making processes and a motivated team
- Creative freedom & the opportunity to make your own ideas big
- Flexible working hours
Ready to make LiveFresh even more visible?
Then apply now with your CV or LinkedIn profile by email to karriere@livefresh.de. We look forward to hearing from you!